Client
Adri Contreras
Category
Adri Contreras
Product Duration
3 years
The aim was simple: create merchandise that reflects the identity of the team while maintaining a level of quality that fans expect.
For a community as engaged as El Barrio’s, merchandise isn’t just a product — it’s part of the culture around the team.
The pieces needed to feel considered, comfortable, and visually sharp, while still allowing for production at scale.
We worked closely with the El Barrio team to shape the production process from start to finish.
This included advising on garment selection, refining the details of the print work, and coordinating manufacturing to ensure the final pieces matched the vision.
Every step focused on keeping the process smooth and clear, allowing the team to stay focused on their audience while we handled the production behind the scenes.
The final collection delivered a clean, confident look that resonated with the El Barrio community.
Fans quickly embraced the pieces, and the merchandise became a natural extension of the team’s identity.
For El Barrio, it was about creating something their supporters could wear with pride.
For us, it was about bringing that vision to life with care, quality, and attention to detail
Flakestake is a cutting-edge basketball team portfolio designed to highlight the essence of a team’s performance, history, and future aspirations. The concept focuses on creating an immersive platform where fans, potential sponsors, and team members can engage with detailed player profiles, game statistics, match highlights, and behind-the-scenes content.
